I’m Alexandra Pompan, an advertising art direction student focused on branding, campaign concepts, and visual storytelling. My work blends playful ideas with polished design systems, from food brands and social campaigns to print layouts and portfolio identity.
I’m drawn to the in-between stage of design—the messy part where nothing fully makes sense yet. My process is about taking fragments—images, words, ideas—and refining them into something that feels cohesive, structured, and finished without losing the personality they started with.
